Treatment Menu Engineering: Why Your Most Profitable Service Is Probably Missing
Most spa menus are assembled, not engineered. Here are the seven decisions that separate a menu that protects margin and routes guests to the rooms you need to fill — from one that quietly loses you money every quarter.
Why Your Therapist Onboarding Takes 6 Weeks (And How to Fix It in 10 Days)
Slow therapist onboarding isn’t an HR problem — it’s a revenue problem. Every day a new hire isn’t delivering treatments costs £280–£450. Here’s a ten-day plan the best-run luxury spas use to get therapists from first day to full rota without cutting corners.
How to Design a Spa That Actually Makes Money
Most spas are designed twice — once beautifully, and again expensively when the numbers don’t work. Seven decisions made before the walls go up decide whether your property is profitable for the next ten years. A read for anyone planning, refurbishing or losing money on a spa.
The 5 Numbers Every Spa Director Should See Every Monday
Most spa directors are drowning in metrics but missing the five that actually move the P&L. After 30 years running spas for Mandarin Oriental, Raffles and The Savoy, these are the numbers I want on your screen every Monday morning.
Why Most Hotel Spas Lose Money (And What the Best Ones Do Differently)
Most hotel spas operate at a loss. After three decades consulting for Mandarin Oriental, Fairmont, Raffles, and The Savoy, Rebecca Doyle shares the three principles that separate profitable spas from struggling ones.
Cultivating Friendship-First Hotel Partnerships for Spa Brands
“In an industry obsessed with metrics, lasting spa-brand partnerships are forged through genuine care, memorable co-created moments, and unwavering follow-up. Discover six actionable strategies to become the partner every spa manager calls first—and champions long after the contract is signed.”
Your Paycheck’s Secret Weapon: How Spa Professionals Can Unlock Uncapped Earnings Today
Take charge of your income today—unlock an extra £8K+ in your take-home pay with practical strategies around tronc, service-charge splits, and retail commissions.
Two Weeks In, Building My Website, One YouTube Video at a Time
Two weeks ago, I took the leap to build my own website, and let me tell you, it’s been an exhilarating rollercoaster. From watching countless YouTube tutorials to finally seeing everything come together, it’s been a journey of learning, frustration, and triumph. In this post, I’m sharing how I tackled the challenges of building a website from scratch and why I’m proud to say, ‘Yes, I did it!’—even if I had to watch one too many smug TikTok videos along the way!
30 Years in Luxury: From LinkedIn Posts to Official Consultancy
After 30 years in the luxury spa industry, I’ve seen it all—from the glamour and the high-end experiences to the behind-the-scenes grit that makes it all run smoothly. In this post, I’m reflecting on my journey, the lessons I’ve learned, and how those three decades have shaped me into the consultant I am today. It’s been a wild ride, full of triumphs, challenges, and a fair bit of laughter along the way—here’s how it all led to this moment.
From Luxury Spa to Motherhood, Football, and Resilience
From managing high-end spa operations to navigating the wild world of motherhood, my journey has been anything but predictable. The luxury spa industry taught me the art of balance, while motherhood taught me resilience in ways I never imagined. In this post, I’m sharing how these two seemingly different worlds have shaped me as a professional, a partner, and a mother—and why, in the end, they’ve both been integral to my personal growth.
The Unstoppable Duo, Caleb Folan and I—More Than a Professional Partnership
In the wellness industry, partnerships can shape the future, and my journey with Caleb Folan is proof of that. From our initial connection to breaking barriers together, we’ve crafted something that transcends traditional wellness practices. Join me as I share how our collaboration has led to groundbreaking changes in the spa world, from redefining treatments to empowering the next generation of wellness professionals.
