Consulting Services
Transforming wellness spaces into profitable, people-led experiences.
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Pre-Opening Spa Support
Alleviate the pressure of launching a new spa with expert-led support. We manage timelines, team structure, recruitment planning, training schedules, and full operational set-up—delivering a ready-to-run spa to your new leadership team.
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Start-Up Spa Consultancy
End-to-end support for new spa projects—from concept development and business planning to menu creation and launch strategy.
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Full Spa Audit & SWOT Analysis
A 360° review of your spa’s operations, guest journey and commercial structure. Includes a bespoke SWOT analysis to inform strategic improvements.
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SOP & Spa Handbook Creation
We create tailored Standard Operating Procedures and handbooks that formalise your brand standards, operational flow, and guest service delivery.
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Treatment Menu Design & Curation
Crafting profitable, brand-aligned treatment menus with thoughtful timing, pricing, and seasonal strategy. Includes product integration and training plans.
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Team Structure & Recruitment Support
Restructure your team for success and hire with purpose. We assist with role creation, interviewing frameworks, onboarding and retention.
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Retail Strategy & Visual Merchandising
Boost retail revenue with a clear product strategy, visual merchandising training, and team incentives to drive sales without compromising service.
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Financial Forecasting & P&L Modelling
Take control of your financials with tailored reporting tools, cost of sales analysis, KPI dashboards, and monthly profitability reviews.
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Membership & Loyalty Programme Design
Design compelling membership offerings that increase retention and value. Includes pricing strategy, loyalty workflows, and tiered structures.
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Guest Experience Audit & Mystery Visits
We evaluate your spa through the eyes of your guest, offering discreet mystery visits and detailed feedback to elevate your service delivery.
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Therapist & Spa Manager Development
Workshops and one-to-one coaching to develop commercial awareness, leadership, guest excellence and performance confidence within your team.
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System Implementation Support
Ensure seamless integration of your spa systems with tailored support across Book4Time, OneJourney, Tribe, Fourth, Adaco, and more. Includes team training, usage optimisation, and process alignment for long-term efficiency.
About
our company
Building profitable, people-led wellness businesses.
Wellness House Collective is a specialist consultancy and strategic partner for spa and wellness businesses. Founded by award-winning spa expert Rebecca Doyle, our mission is to transform underperforming or undeveloped wellness spaces into high-performing, commercially successful, and culturally strong destinations.
With over 30 years of operational and strategic experience, we offer tailored consultancy across all pillars of spa success—from recruitment, SOPs and training to financial modelling, menu design and pre-opening support. Whether we’re helping a global hotel group refine a multi-million-pound spa or supporting an entrepreneur launching their first concept, we embed ourselves in the business and deliver tangible results.
Our work goes beyond consultancy. Through the Wellness Residency Collective, we broker elite-level wellness talent—connecting spas with award-winning therapists, facialists and holistic specialists for seasonal or permanent residencies. These curated partnerships enhance guest experience, diversify offering, and unlock new revenue streams.
We also advise on product placement, ensuring the right skincare and wellness brands are matched with the right properties, delivering value through commercial alignment, retail performance, and guest loyalty.
Whether you need a commercial strategist, a systems expert, or a visionary partner to lead your spa launch, we bring experience, energy and clarity to every project.
Let’s build a spa that’s more than beautiful—it’s brilliantly run.
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